who we are

adhoc pr have a powerful sense of what will make news and they know how to ‘seize the moment’ for maximum impact.

Lisa Ronchetti – Director

lisa_0Born and bred in London, Lisa started her PR career back in 2004 and has since worked for some of the world’s leading brands in a variety of property, hospitality, travel and F&B as well as launching smaller start ups. Her little black book of contacts includes MICE, events, consumer, national and London press and she has also worked on social media campaigns. Client experience includes: Sofitel London Heathrow T5, Hand Picked Hotels, Barcelo Hotels UK, Strand Palace Hotel London, Brooklands Museum, Macdonald Hotels & Resorts and one of the UK’s largest Caterers, Creativevents.

Memorable moments in PR include teaching The London Paper to speak Italian for the launch of La Dolce Vita show in London and working with celebrity chef Gino d’Acampo and meeting Ronnie Corbett on a press trip to Marrakech. Lisa also launched top class Cantonese restaurant Grand Imperial London in London (Guoman Hotels) with coverage in Evening Standard, The Times and Metro. The restaurant was also finalist in The Tsingtao Chinese restaurant award.

Lisa is fluent in Italian and has basic French languages skills.  When she isn’t writing and networking she loves to travel to Italy to revisit family and enjoys blogging about sausage dogs.

Deborah Parritt – Director

deborah_0Deborah has over 20 years communications experience in the travel, leisure and hospitality industry. She is a specialist in creating photo opportunities, having frequently achieved national press and broadcasting coverage by encapsulating good stories in arresting images.

She has been lucky enough to get involved with exciting projects for large international companies such as the InterContinental Hotels Group, Choice Hotels Europe and the All Leisure division of Compass Group. Fun campaigns have included launching the first British grown tea at Kensington Palace, launching Rhodes Twenty Four with Gary Rhodes, launching Albert Roux at Sofitel Heathrow and arranging for the Book Programme to be broadcast from Vinopolis. Deborah also helped to launch the Hoxton Apprentice – brain child of celebrity chef Prue Leith.

Deborah knows London’s venue scene intimately and launched the It’s the Agency venue collection for CH&Co. When she worked with Vacherin on the launch of the newly restyled Whitechapel Art Gallery she collaborated with chef Maria Ellia to achieve record press coverage for the dining aspect of the venue. The RIBA has been a client for several years and this year they were acclaimed as one of Event Top 20 Venues.

Deborah’s hobbies mostly relate to eating out and travelling. She tries to mitigate the inevitable consequences by walking her beloved border terrier.

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